S. G. Torrice employs a truly innovative marketing team to create and find the best programs specifically tailored to suit the unique needs of your HVAC business. Our focus on lead generating activities and product specific marketing is designed to help you secure more leads and close more jobs.

These marketing programs vary from manufacturer cooperative advertising and support programs, lead generation and tracking, financing programs, extended warranty programs, commercial leasing, turn-key marketing and advertising programs, business development classes and activities, an annual dealer incentive trip and more.

Our team works closely with Trane, American Standard Heating & Air Conditioning, Mitsubishi Electric Heating & Air Conditioning and other vendors to bring you the most accurate information as well as up to date programs and promotions. Additionally, elite dealer programs are available, such as: American Standard Customer Care Program, Trane Comfort Specialist Program and Mitsubishi Electric Heating & Air Conditioning Diamond Contractor Program. These programs are designed to provide additional benefits to dealers who are committed to the brand through sales, technical training, marketing and delivering exceptional customer service.